This course is crafted as the initial step in your sales professional journey, regardless of your sales sector. It covers key sales principles and provides an overview of sales processes and techniques. If you plan to pursue advanced sales courses in the future, this course will serve as the foundation for understanding them.

This course is designed based on one of the world’s leading sales methodology outlined by Neil Rackham’s groundbreaking book ‘SPIN Selling’. It enables salespeople to acquire a deeper understanding of their customer’s needs, build a persuasive case around specific problems and provide effective solutions. It is built around four types of questions, with each fulfilling a specific role in the sales process: Situation, Problem, Implication, and Need-Payoff. These SPIN questions provide a logical framework rather than a rigid sequence allowing salespeople to enhance communication with their prospects, deliver value and close more deals. They steer the conversation away from the salesperson, to focus on customers and their needs. SPIN Selling methodology is based on comprehensive research, involving: - Over 35,000 sales calls - Approximately 10,000 salespeople - Sales interactions from 23 countries - Collaboration with more than 20 of the world's leading sales organizations The course desgined for 12 Training Hours along with Excersie Booklet